Online viewers looking for a place to stay have to come expect highly resourceful websites from hotel groups regardless of their size or location. Name any of the big hotel chains across the globe and their sure to have a video somewhere, whether it be on their homepage or hidden somewhere amongst the numerous pages [...]
According to Nielsen’s latest VideoCensus, referrals from YouTube to online travel channels and hotel websites were up 84% in 2009. What’s more, 89% of Internet users surveyed said video directly influenced their booking decisions. It’s no wonder then that almost all major hotel groups are investing heavily in online video for 2010. Videos are simply [...]
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