Ask yourself this one question.

Q. When you are surfing the web, if the following two options are presented to you, which would you prefer. (1) To watch a short 60 second video (2) To read a page of text

A. ……

Recent surveys undertaken by numerous reliable marketing sources such Nielson?s and Comscore suggest that option 1 is the more likely option. Since the creation of youtube, video has gone through a “big bang” phase so to speak. This has led to a dramatic rise in the viewing of videos and awareness of such video information. It has also led to exploitation by major industry players, type in any large company and you?ll find a video on youtube.

Video is enjoyed by millions of online viewers, it is a hassle free way to find out more information about a service or product and it leaves the viewer with a much better idea about the product or service. With the technological advances of the internet such as better speeds and the introduction of broadband, video is now available in nearly every house in the developed world.

Another important factor is cost. Costs of production are falling year on year and this is showing in the price of having a video made. Search the internet briefly and you?ll soon see that the average London Production House is charging roughly £1000 per minute of video, this is dramatically less than what it would have been 10 years ago, in many ways this down to the new era of the digital world. Search for longer and farther afield than London and you?ll find there are many more video production companies who are offering like for like services at a further reduced cost. Having scouted around the web for a few days, we even found production companies offering full corporate videos at a very professional level for about £2500 and the videos are about 10 minutes long!

So why wait any longer, video is booming and it will be the future for all business?, the large corporations have already jumped aboard but with video production companies out there offering these services at their current prices, there is no reason why any small firms should write it off.

If you need a recommendation, why not start by calling Wild Lion Media, based just outside London, the service they offer is in line with London production companies but their prices are truly exceptional, a true value for money service, visit [www.wildlionmedia.co.uk]

Tags: benefits, online video

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Posted in Benefits of Video by Tomg No Comments Yet